INSPIRATION

  • How to Market Your Business Without Feeling Salesy. Woman with a bullhorn against a green background

How to Market Your Business Without Feeling Salesy

Why storytelling, value, and connection always win If the words “marketing” or “promotion” make you cringe a little, you’re not alone. For many small businesses and nonprofits, the idea of pushing a product or service [...]

  • The Impact of Visual Content in Social Media Marketing

The Impact of Visual Content in Social Media Marketing

Capturing audience attention on social media is more challenging than ever. With endless scrolling and shorter attention spans, the importance of visual content in your marketing strategy cannot be overstated. Visual elements have become a [...]

  • Image of a man in a suit with vampire teeth

Do Your Sales Suck?

Maybe You Need an Alignment by Kathie Taylor, APR, CAPM Do your sales suck? Sales, marketing, and public relations (PR) are often used interchangeably in business. People like to think marketing makes the sales, or [...]