INSPIRATION
Exploring Media Relations
Media Relations: What You Should Know So, you have a story to tell or a newsworthy piece you want to see splashed across the front page. The only problem is, how do you get [...]
Plain Talk About Marketing: AI in Content Creation
By Kathie Taylor and Jordan Nicholson Here at IPSM, we are all about research, research, research. It’s one of the only ways to stay on top of ever-changing trends and developments and aspires [...]
2: How Research Can Inform and Improve Your PR Strategies
In this episode, we talk with Matt Seltzer APR, Partner and Head of Research and Strategy at S2 Marketing in Las Vegas. Matt is a PRSA Board Member in the Las Vegas Valley Chapter and has spent his career in the public relations industry honing his...
Plain Talk About Marketing: 2023 Marketing Trend Predictions
2023 Marketing Trend Predictions & What You Need to Know By Jordan Nicholson Happy New Year! A new year means new goals, new opportunities, and of course, new marketing trends. We don’t know [...]
Plain Talk About Marketing: Scheduling Your Social Media Posts, Why We Use eClincher
Scheduling Your Social Media Posts: Why We Use eClincher By Jordan Nicholson There are many programs out there to schedule your social media posts to your platforms. With all these programs essentially producing [...]
8: Evolve Your Leadership Style – with Ken Jacobs
Explore how to become a better leader in uncertain times with Ken Jacobs, PCC, CPC, ELI-MP. Ken is the principal of Jacobs Consulting & Executive Coaching, which helps empower public relations and communications agency owners, CEOs, and senior leaders...
Plain Talk About Marketing: Weird, Wild, Wooly, & Wonderful Stories of IPSM Public Relations
Weird, Wild, Wooly and Wonderful Stories of IPSM Public Relations By Kathie Taylor The work we do is truly a labor of love. Love for the strategy and the research (self-professed data geek, [...]
Plain Talk About Marketing: Canva and Why We Use It
Canva & Why We Use it By Jordan Nicholson At In Plain Sight Marketing, we are constantly designing and creating graphic assets for our clients. While we have a wonderful graphic designer on [...]
Plain Talk About Marketing: Marketing Certifications
Marketing Certifications By Olivia Mooring Whether you’re trying to land your first marketing job or you’re a current marketing professional looking to take on new responsibilities, specialized training can help you develop the [...]
Plain Talk About Marketing: Using Emojis in Email Marketing
Should you incorporate emojis in your email marketing? By Jordan Nicholson We all know and love the little icons on our keyboards called emojis. They’re easy to use in our own personal [...]
Introducing: In Plain Sight Marketing Canva Template Packs
Our content creators love creating unique graphics for our clients, so we thought what better way to use their skills and creativity than creating Canva Template Packs! Canva template packs are a great, easy way [...]
Plain Talk About Marketing: Award Winning Campaigns
Award-winning campaigns By Kathie Taylor, APR At IPSM, we're all about award-winning campaigns. I recently read a blog post titled “The Forgotten Marketing Tool: Award Submissions.” The gist of the article is that [...]