INSPIRATION

  • Award Winning Campaigns with Olivia and Kathie

Plain Talk About Marketing: Award Winning Campaigns

Award-winning campaigns By Kathie Taylor, APR At IPSM, we're all about award-winning campaigns. I recently read a blog post titled “The Forgotten Marketing Tool: Award Submissions.” The gist of the article is that [...]

  • What is Public Relations with Olivia and Kathie

Plain Talk About Marketing: What is Public Relations?

What is Public Relations?  By Kathie Taylor, APR As defined by the Public Relations Society of America, public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their [...]

Workplace Wellness with Mark Mohammadpour, APR

Along with our theme of mental health, we bring you Mark Mohammadpour, APR, of Chasing the Sun - Your Team's Chief Well-Being Officer! Mark says "You work really long hours. And you deal with “‘work emergencies” - even in your downtime. It’s...

Nonprofit Public Relations – Diva Edition

Rachel Gattuso, APR, fueled by righteous indignation, and Renee Plain, jazz hands or fiesty depending on the day, get real about the challenges - and the joys - of nonprofit public relations. Read the transcript! [...]