Ira is an entrepreneur, marketer, influencer and communications strategist who specializes in guiding business enterprises to achieve sustainable growth. He works with IPSM in a variety of roles on a variety of projects.
Ira was named the Most Influential Marketing Executive in Nevada for 2018 by Acquisitions International and the top Chief Marketing Officer in the Western U.S. for 2017 by Corporate Vision Magazine. In 2016, Ira founded 120 West Strategic Communications, an investor and public relations firm which was acquired by another agency in 2018.
Prior to launching 120 West, Ira was a founding executive for a global, publicly-traded industrial company. He directed investor relations and corporate communications and coordinated communications and marketing for a $400 million IPO on the TSX, a secondary listing on the NYSE and he directed communications and branding for mergers in 2015 and 2016.
He has a bachelor’s degree from California State University, Long Beach, an MBA with an emphasis in marketing from the University of Phoenix, Reno, and is a graduate of the Executive Leadership Program at Columbia University. Ira has also attended executive education at New York University and the Colorado School of Mines.
Ira’s home base is Reno, Nevada, with his wife Erin and adult children. He is a coffee aficionado, baseball, and Formula 1 racing fan and he and his wife travel the West with dogs and kayaks, enjoying the outdoors.